Welcome

Transmedia Next is an advanced training programme aimed at experienced media professionals in the art, craft and business of storytelling in the 21st century.

Transmedia is an exploding industry.

Fast gaining mainstream recognition, transmedia stories unleash new creative opportunities and offer a range of alternative revenue streams compared to single platform media. Transmedia stories are stories that take place across multiple media, are social, and often allow the audience to directly participate in the storytelling experience. They can be large scale, complex, global franchises or subtle, nuanced immersive experiences. In practice, transmedia can be used both as a creative technique for story extension and as a marketing tool to reach a broader, more diversified, audience.

Transmedia storytelling demands new production strategies and networks and Transmedia Next delivers best practice methodologies and top class networking opportunities to help you become a leader in this emerging field. All of our Instructors are working practitioners and the curriculum has been carefully designed to maximise learning through a combination of theory and hands-on exercises. In this diverse, playful atmosphere, participants report being both entertained and enlightened.

Transmedia Next enables you to position yourself at the forefront of the transmedia industry.

Designed specifically for content producers, commissioners and service providers, this unique course:

* Equips you to immediately go out and build transmedia programmes
* Gives you a network of people with the highly diversified skillsets needed to make transmedia stories
* Offers internationally recognised Instructors who are the thought-leaders currently shaping the transmedia movement
* Gives you the process and methodology tools to transform conventional narratives into an immersive multi-platform experience

Who should attend?

Transmedia Next invites the participation of experienced professionals from a range of media, entertainment and advertising disciplines, including:

* Producers * Directors * Writers * Advertising executives * Brand owners * Commissioning editors * New media content providers * Script editors * Distributors * Exhibitors * Funding bodies *

Many EU countries offer national training bursaries. Please contact your local MEDIA Desk or trade association for details of bursaries that may be available in your country.

UK ONLY: Transmedia Next has been approved as an eligible course under the Skillset Multiplatform Bursary programme. You must have experience working in television to apply. Visit the Skillset website to see if you qualify and to make your application for a multiplatform grant to assist in covering the cost of Transmedia Next.

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Brought to you by Seize the Media Ltd with the support of the MEDIA Programme of the European Union.

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